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Leadership Perspectives

Photo of coworkers in office putting their hands in.

Direct Partner Management: A Postback 2018 Preview

Becky Doles June 29, 2018

A marketer celebrates after connecting ads to outcomes.

Postback 2018 Session Preview: Ads to Outcomes

Becky Doles June 26, 2018

How to Jump Into Influencer Marketing Today

Becky Doles June 22, 2018

A girl listens to a podcast via headphones plugged into her phone.

Audio Is Opening Up New Supply (and Challenges) for Mobile Marketers

Becky Doles June 12, 2018

Mobile Marketing

42% of Installs Are Reinstalls: Now What Should App Marketers Do?

John Koetsier June 6, 2018

Performance Marketing

A computer with graphs and charts represents performance marketing.

Performance Marketing in the Media Mix

Becky Doles June 1, 2018

Acquisition & Engagement

Install or Reinstall? 42% of Mobile App Installs Are Actually Reinstalls (And In Some Categories, It’s 75%)

John Koetsier May 30, 2018

A media buyer answers emails on her mobile phone as she plans her marketing goals for the day.

The Job of the Media Buyer Is Always Evolving

Becky Doles May 17, 2018

TUNE hosted a webinar on how marketers are preparing for the GDPR in April 2018.

[Webinar] The TL;DR on GDPR, Plus Your Follow-up Questions Answered

Becky Doles May 10, 2018

A woman looks at her phone in preparation for GDPR's affect on programmatic advertising.

Here to Stay or Gone in May? How GDPR Will Affect Programmatic Advertising

Becky Doles April 23, 2018

TUNE heads to MAU 2018 in Las Vegas

TUNE at MAU 2018: Viva Las Mobile

Nate Ivie April 17, 2018

TUNE Values Told in Code

TUNE Values: Told in Source Code

Becky Doles April 5, 2018

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